There are three types of keywords that we catagorize in the SEO industry.
(International) keywords. This means people in North America and the world will see these results by typing them into the search engines. (Internationl) keywords are very competitive and can have millions of other web pages competing for the top positions.
(National) keywords for example would be "Canadian parks" "parks Canada".
(Local) keywords for example would be "calgary flames" "edmonton lawyers"

(International) keyword rankings for Dansons and another one of their sites, Louisiana-grills.com. In total as of Tues Aug 23th within 2 months of commencing the optimization there were;
11 #1Rankings
35 Top 5 Rankings
55 Top 10 Rankings
94 Top 20 Rankings
118 Top30 Rankings

UPDATED RESULTS
Ranking Summary Saturday, September 17, 2005
26 #1 Rankings
58 Top 5 Rankings
100 Top 10 Rankings
144 Top 20 Rankings
176 Top 30 Rankings

Heres what to ask the competitors,
#1. Have you managed to rank 176 keywords into the top 30 rankings for Yahoo, Msn and Google and within 3 months?
#2. Are those competitive keywords?
#3. Are they actual typed in keywords that people really use?
#4. Then ask to see the results.

If you have any doubts about our success, GOOD!! Call us and we'll show you the proof.